Transdev’s Team Pennine introduces Denby Darts
Owner of former-Yorkshire Tiger operations introduces Denby Darts
Transdev has started a transformation of its newly acquired operations in Kirklees and Calderdale.
The company announced it was to take over the Yorkshire Tiger operations from Arriva earlier this year. It has gone on to rename the operation Team Pennine.
As part of its transformation programme of these newly acquired routes, Transdev is to introduce Denby Darts on 25 July. The service will link Denby Dale, Clayton West and Skelmanthorpe with Huddersfield. It will be operated using bright pink buses.
“From day one, we are here to make a positive impact for all of our new customers” – Transdev CEO, Alex Hornby
Transdev CEO, Alex Hornby, said: “From day one, we are here to make a positive impact for all of our new customers. Our transformation begins with Denby Darts, our first new branded bus route, which will launch on the first day we start running as Team Pennine.
“The first thing everyone will notice is the orange buses on the current service 233 between Denby Dale and Huddersfield will be replaced by smart new-look buses in our eye-catching bright pink livery – but this is much more than just a change of colour.
“On the inside, our Denby Darts buses will feature free wifi, USB power for mobile devices at each seat, audio visual next stop announcements to make sure no-one misses their stop, and comfortable seats with leather headrests. And, apart from a few morning rush hour changes to improve timekeeping, we’ll continue with the same route and times everyone is used to.
“All of our improvements will come at no extra cost, as fares will remain unchanged, with the added bonus that we can now offer our wider selection of Transdev tickets, including our popular go-anywhere Daytripper and Gold ranges. We can’t wait to meet our new customers, and we’re looking forward to bringing them our new Denby Darts.”
Transdev’s acquisition of the Yorkshire Tiger business from Arriva will see 163 people based at two depots at Elland, near Halifax, and Waterloo in Huddersfield joining the new owner’s existing family of 1,200 staff at its eight existing operating centres across Yorkshire and Lancashire.