Transdev and FirstBus in Leeds have teamed up to offer a ‘£1 add on’ ticket for destinations in the Leeds city area for customers heading into Leeds from Ripon and Harrogate. The companies have joined forces so customers on Transdev’s ‘the 36’, which serves Ripon, Harrogate, Leeds, can now buy one ticket onboard that will let them travel into Leeds and then beyond the city centre to destinations served by First. It is one of the first times such an arrangement has been created in West Yorkshire.
CEO at Transdev, Alex Hornby, said, ‘We’ve already invested £3.3m in top-spec buses on the 36 this year, but we’re committed to go even further for our customers. Independent research showed that some of our customers on the route travel further afield beyond Leeds city centre, and this lets them plan their onward journey from the outset very easily, and at an attractive price. Offering this ticket is in the name of making bus travel simple and more convenient for our customers which obviously remains one of our top priorities.’