Rambler acquires Mortons, with more acquisitions planned

Rambler Group Holdings has purchased Mortons Travel from National Express for an undisclosed sum.

Additionally, Rambler Group Holdings’ CEO, Qasim Ahmed, told Bus and Coach Buyer that two more acquisitions by the Group are planned. The deal is currently due to go ahead by the end of the year and will see an additional 110 vehicles join the group.

The deal for Mortons completed today (3 September 2024) and safeguards all 35 roles, including driver roles connected with the Basingstoke-based business.

All existing booked orders and work is planned to continue as usual and customers are due to be contacted directly to confirm their bookings remain in place.

Established in 2004 and based in North Hampshire, Mortons Travel is renowned for reliable and safe school services. The new school year services will run as planned.

“The acquisition reflects our commitment to growth and innovation, enhancing our service offerings with a fleet of over 175 coaches and expanding our reach in the market” – Qasim Ahmed, Chief Executive Officer, Rambler Group Holdings

Qasim Ahmed, Chief Executive Officer, Rambler Group Holdings, said: “We are pleased to announce the strategic acquisition of Mortons Travel and look forward to building on its current success. The acquisition reflects our commitment to growth and innovation, enhancing our service offerings with a fleet of over 175 coaches and expanding our reach in the market.

“All existing booked orders will continue as usual, with the same high-quality service customers have come to expect. We remain focused on driving progress with a fresh perspective, a dedication to excellence, and an unwavering commitment to customer satisfaction.”

“This sale enables us to increase efficiency and utilisation in our scheduled coach and private hire network” – Mark Heffernan, Chief Safety and Operations Officer, National Express

Mark Heffernan, Chief Safety and Operations Officer, National Express, said: “We were pleased to complete this deal with Rambler Group Holdings as a key part of our business strategy. This sale enables us to increase efficiency and utilisation in our scheduled coach and private hire network and to deliver engineering work more efficiently from other depots.”