New Arriva app
A survey by Arriva has found 91% of bus users have said they would be more inclined to use the bus if they knew exactly when their service would turn up and could plan their journey accordingly. The research was recently undertaken by Arriva buses to support the launch of its new mobile app. It also highlighted exactly what bus users would do with the extra time they would gain if they were able to plan more effectively, with the most popular activities being ‘hit the snooze button one more time’ (29%) and ‘buy a magazine or newspaper on route to the bus stop’ (24%).
Arriva’s recently launched Arriva Bus app provides information on where a user’s bus is at all times. As well as live maps, it also features route planning, timetables, a trip planner to inform customers of their travel options, such as the nearest bus stop, as well as on-bus alerts telling passengers their likely arrival time and when to get off. Additional features that can be accessed through the Arriva app include access to all local timetables, comprehensive departure/arrival times and journey durations, as well as service updates, FAQs, a ‘contact us’ section and links through to purchase mobile bus tickets through the existing m-ticket apps.