More adults to take bus more often, says report
Almost half of UK adults are set to take the bus more frequently in a bid to save money as the cost-of-living crisis begins to take its toll on household incomes, according to a report carried out by First.
The report found 41% of those that have not yet made the change in their travel habits, plan to in favour of increased bus use. The top cities whose bus services are expected to see this heightened demand are London (60%), Glasgow (47%), Leeds (45%) and Liverpool (43%).
Those aged 16–24 have made the most difference and claim to have started taking the bus more because of the three top reasons: to save money on petrol during the cost-of-living crisis, to help the environment and to choose the more relaxing option of travel, as opposed to driving.
“At First Bus, we’re working hard to make sure bus can become an increasingly viable and hassle-free solution” – Simon Pearson, Chief Commercial Officer at First Bus UK
Simon Pearson, Chief Commercial Officer at First Bus UK, said: “It’s great that people can see that taking the bus is a great way to support family budgets as more and more people consider cost saving measures. At First Bus, we’re working hard to make sure bus can become an increasingly viable and hassle-free solution for more people through the introduction of clear ticketing structures, and the introduction of new technologies that allow us to offer the best value fares.
“The steps that we have made, from implementing and developing the app to adopting electric and hydrogen vehicles into our network, means that bus has evolved and changed for the better. It’s worlds apart from the stereotypes of legacy bus travel and will only get better still as the technology around real-time data and up-to-the-minute information continues to mature.
“We’ve recently completed the largest roll-out of Tap On, Tap Off technology outside of London, in keeping with our commitment to making bus easier to use for the communities we serve. We will continue to work closely with central and Local Government across the UK to meet demand and welcome people back to bus.”