Catch the Bus Week 2014
Greener Journeys will once again be spearheading Catch the Bus Week, a series of events running from 28 April to 4 May aimed at encouraging bus use. In addition to encouraging modal shift, it also aims to increase awareness of the benefits of bus travel in the UK in the process. The organisation wants this year’s event to be bigger than 2013’s, hoping it will create a lasting shift in perceptions amongst non-bus users. Greener Journeys will be showcasing reasons to use buses in a nationwide media campaign during the week, combined with activities organised by operators, PTEs and passenger organisations amongst others.