Belle Vue donates £25k of bus advertising
Belle Vue Manchester is providing local charities with £25,000 of free advertising on its buses.
The Christie charity, Pure Innovations, NK Theatre Arts and Stockport Volleyball Club are all being promoted on the operator’s school buses. The adverts are running for at least a year.
Phil Hitchen, managing director of Stockport-based Belle Vue, said the company’s gesture aims to help them raise funds and increase awareness at a time of pressing need. He said: “All charities are struggling during the pandemic, and some could cease to function if people don’t donate to them. Businesses have a responsibility to support good causes in their local communities.
“The ones we have chosen to help all do great work, and we are pleased to promote them. Hopefully, the adverts will generate income as well as increasing exposure about the work they do.”
Phil is also in discussions with Stockport-based Seashell Trust to promote it on a Belle Vue bus. The charity supports children and young people with complex learning difficulties, disabilities and additional communication needs from across the UK.
Belle Vue carries two million passengers a year on its fleet of 60 school buses and 20 coaches. It is the largest education transport provider in Greater Manchester.