Bavarian beer boosts Birmingham buses
National Express West Midlands has reported a 10% increase in weekend patronage to Birmingham City Centre since the start of the German Market. Nearly 10,000 additional journeys are being made by bus each weekend as people flock to the Market and its bars. The operator’s statistics show that thousands of people are coming in groups to the market, as sales of their group tickets such as evening five have seen significant increases.
MD of National Express West Midlands, Peter Coates, said, ‘Our buses provide a great way to get into the city centre and enjoy the German Market; they are frequent, reliable and great value. Our group tickets are proving really popular with people coming to enjoy the Bavarian Beer and Gluhwein, they are much cheaper than taxis and drop you nearer to the city centre in the cold weather.’