Under its ‘airline’ brand Oxford Bus Company has introduced a new ‘BHX’ coach service. With ten round trips per day, seven days per week, it links Oxford with Banbury, Warwick and Birmingham Airport, terminating at the new Resorts World Birmingham complex. Through tickets will be available onto the company’s existing airline and X90 routes to London, Heathrow and Gatwick. It will also offer a new ‘Passport’ ticket, which will give customers the ability to make unlimited journeys on any of its buses and coaches for a 24, 48 or 72 hour period. There will also be ‘add-on’ tickets for onward travel from the airport to Birmingham City Centre with both National Express buses and London Midland trains, as well as from Warwick University to Leamington Spa using National Express buses.
Oxford Bus Company MD, Phil Southall, said, ‘The airline is already the best way to get to Heathrow and Gatwick airports from Oxford, and for many years our customers have asked us to look at the possibility of starting a route to Birmingham. Birmingham airport is currently going through a period of rapid growth with many new destinations recently being added to its network, but connectivity to the airport from both Oxford and Warwick still has some room for improvement, and so we felt that the time was right to give our customers the opportunity to take advantage of these new journey possibilities.’