Bus

Stagecoach launches ‘we’ve got you’ brand promise

Stagecoach has officially unveiled its new brand promise: ‘we’ve got you’. Describing it as an emotionally-led initiative, the operator says the message is ‘rooted in insight-driven storytelling’ and ‘brought to life through authentic narratives’. The campaign marks a bold new creative direction and is a first of its kind for the company. Designed to reposition bus […]

Whippet reports reliable performance from Wisdom Sigma buses

Cambridgeshire-based Whippet reports a reliable performance from its Wisdom Sigma 12 buses. The operator has marked two years of zero-emission bus operation with them on its Universal service in Cambridge. The route’s fleet of Sigma 12 buses, built by Chinese manufacturer Wisdom and originally supplied in the UK by Mellor, have clocked up 0.5m miles […]

Stagecoach Bluebird granted Royal Warrant

Stagecoach Bluebird has been granted a Royal Warrant by His Majesty The King. The three-year warrant recognises the Stagecoach subsidiary’s long-standing provision of coach hire services to Balmoral Estate in Royal Deeside, Aberdeenshire. The awarding of the Royal Warrant celebrates not only the Aberdeen-based company’s excellence in transport services but also its commitment to supporting local […]

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