BYD has won Italy’s first big tender for 12m pure electric buses. The contract is worth over €10m/£8.42m and is for 19 long range 12m buses for use on Piedmont Region’s urban transport networks. They are to benefit from full service support for ten years and will begin serving the major cities of Piedmont from Summer 2017. They are to connect the city centres with suburban areas. Several other Italian operators are showing an increasing interest in pure electric technology, according to BYD. The manufacturer has recently entered a partnership with Italian energy company, Enel.
MD of BYD Europe, Isbrand Ho, said, ‘Thanks to the vision of GTT to make Turin green, this order ensures that Italy, together with the UK and France, is a top market for BYD in Europe. We have consistently said that we would have ‘lift off’ in Europe when our order book exceeded 100 ebuses. These Italian orders bring the current total to over 100 units. We have truly arrived, what a way to end the year.’
…..as Leonardo DiCaprio given role
Leonardo DiCaprio, the UN Messenger of Peace and Academy Award winning actor is to serve as the new BYD brand ambassador in China for the company’s range of new energy vehicles. The company is one of the largest manufacturers in the world of new energy vehicles, accounting for 11% of the global market in 2015 alone. Through the partnership, DiCaprio is to work closely with BYD throughout 2017 to highlight new developments and announcements in China regarding the company’s range which includes electric buses.