First supports Scotland’s Towns Week

First Bus in Scotland has supported Scotland’s Towns Week, a national campaign organised by Scotland’s Towns Partnership that aims to help revitalise the country’s towns. The operator donated advertising space on buses across its three operating areas to help raise awareness of the drive. In addition, the websites of First Aberdeen, First Glasgow and First Scotland East highlighted the scheme

First’s Regional Marketing Manager, Paula Middleton, said, ‘In the UK people using the bus to make shopping and leisure trips in our town and city centres spend some £21.5bn a year. Bus services are absolutely critical to the futures of the high street and our town centres. Therefore we are very pleased to help raise awareness of the Scotland’s Towns Week.’