Arriva in the North West has called for a cut in congestion. The call comes after achieving a 92% satisfaction rating for its services in Transport Focus’s latest Bus Passenger Survey (see B&CB 1423, 31 March 17). In light of the positive result, Arriva remains determined that more can be done to reverse the historic decline in bus patronage and encourage people to travel by bus, taking more cars off the road and tackling urban congestion and air pollution in the region’s towns and cities.
Taking action to increase bus patronage is a priority for the Liverpool City Region Bus Alliance; a partnership between Arriva, Merseytravel and Stagecoach. As a result of the introduction of new customer focussed improvements, the Bus Alliance is expected to reach its transformational target to grow patronage by 10% by 2017/18. Arriva in the North West claimed fixing the problem of urban congestion for passengers is often complicated and needs the combined efforts of authorities, bus operators and other agencies to jointly tackle the planning and communication of works that impact on the reliability and punctuality of bus services.
MD of Arriva Merseyside, Howard Farrall, said, ‘Bus services are a key solution to tackling road traffic and air pollution. Increasing the use of buses and reducing private car use is crucial. One double decker bus for example could take up to 75 cars off the road (*Greener Journeys). By improving our services across Merseyside and the wider North West, we hope to encourage more people to travel by bus, reducing the number of vehicles on the road and therefore levels of local air pollution and congestion. The future looks bright and Merseyside can be proud to have one of the highest number of hybrid buses outside of London. I’d greatly encourage road users who haven’t travelled with us for some time or have never considered buses to come on board and support our bid for a cleaner and more efficient region.’